Destination WA Logo Design
WHAT: A logo/brand design for Western Australian Lifestyle TV program – Destination WA. This brand new lifestyle show needed a logo to capture the earthy, natural, creative nature of lifestyle in Western Australia. We jumped on board with a rustic, natural logo, and branding elements to use throughout the show.
WHY: Every TV show needs a logo, and the producer wanted one that really spoke about the state as a whole. We kept it simple, with an earthy painted graphic, bleeding out to make the states shape – capturing the culture, landscape, and creativity of Western Australia.