Collaborating with the team at Run Wild Productions, we designed a visual style and animated assets for a range of promotional videos for Let's Go Motorhomes. The minimal vector-based graphic style created a playful and engaging approach, while allowing for the production of a wide range of supporting content.
The animated videos communicate a huge range of new products, services and benefits, all without having to drive a motorhome and film crew around the country. If you've ever costed a live-action shoot, you know this is a huge budget win for the client. It's also an incredibly flexible approach, allowing scenes to change to meet script adjustments overnight.
We've cut together some of our favourite bits below.